Dark Tidings
Our biggest restock EVER, restocking 34 of your favorite items just in time for holiday season.
The Ember Season
Burnt orange, smoldering crimson, and dusk black. Wardrobe essentials for kindling your gothic fire.
Rings As Eternal As Stone
New designs freshly launched, crafted straight from gothic architecture
The Haunted Hallows Tea Spoon
Stirring up some autumnal magic with our bestselling pumpkin cutout tea spoon.
Welcome to Gothagecore
Where soft florals meet sharp silhouettes, our bestselling collection is a dark-meets-dreamy fusion of gothic and cottagecore.
BESTSELLERS
R I N G S
THE 31 COLLECTION
The styles in this collection are a love letter to those reminiscent of the 1910s, 1940s, and 1970s. 3 eras, 1 collection. 31 years apart. The 31 Collection.
FEATURED COLLECTION: FRANKENSTEIN
Inspired by the season's newly beloved film: FRANKENSTEIN. A collection of pieces that give nod to Guillermo del Toro's Frankenstein universe.
PICNIC READY
Take Halloween with you wherever you roam. Each piece is meticulously crafted to fuse style with the mystique of the season.
Whether you're off to explore a haunted destination or enjoying a local picnic in the park, these picnic baskets are your perfect companions.
GOTH WESTERN COLLECTION
Our 'Goth Western' collection merges the untamed spirit of the Wild West with an alluring touch of dark elegance. Step into a realm where rugged wild-westers embrace their inner darkness, clad in intricate lace, leather, and edgy accents. Re-defining y'all-ternative.
B A C K P A C K S
Not your average pumpkin—designed with double compartments for double the storage.
Leota's Mystic Parlor | Candle
Eternal Birthday Candles | Candle
Dead Man's Party | Candle
Sleepy Hollow | Candle
CARDIGANS & DUSTERS
Cloak thyself in mystery and magic
ETERNAL RING COLLECTION
'All Ghosts Collection' Lookbook
The 'All Ghosts' Collection – a haunting ensemble that breaks free from the chains of traditional labels.
Designed to be worn by any ghost, regardless of gender, this 'unisex' subgenre of our '31 Collection' takes inspiration from vintage fashion, whisking you back to the glamour of the 1910s, '30s, and '70s.
From ghostly gothic blouses to avant-garde ensembles, each piece in this collection has been crafted with love. We've woven together a timeless style with a hauntingly modern twist, embracing the extraordinary in every stitch.
PUMPKIN SPICE MENTALITY
Pumpkin-faced gear to carry you through spooky season (and beyond).
Sleep Mask Collection
Our sleep mask collection is an ode to Victorian tombstones & death positivity. Made from the most luxurious antimicrobial silk, our sleep mask collection is a staple in the shop. New masks added every season.
Cocktail hour just got a dash of the peculiar
Brew a little magic into your daily rituals. Our full series of spooky tea sets is here—perfect for potion sipping, moonlit musings, and ghostly gatherings alike.
A little flower child, a little haunted heroine
Celebrating the '70s' fragment of our '31 Collection', our velvet trio is ready for some Fleetwood Mac and swaying in the breeze
'Masculine/ Menswear Collection' Lookbook
Masc-wear for the macabre. Introducing our spooky collection for discerning fellows, the ‘31 Masculine Collection’, meticulously curated to cater to the modern 'gentleman' with a taste for the eerie. Drawing inspiration from the sophisticated styles of the Edwardian era, this collection is infused with timeless elegance and a hint of the gothic. Explore the ‘31 Masculine Collection' and embrace a style that is as hauntingly dapper as it is refined.